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YOUR CUSTOMER

The customer and your company’s attitude towards him form the hinge on which the fortunes of your company turn.

t is the cardinal principle of any businessman to keep his customer satisfied at all times.

Take away the goodwill of your customer; you will fail, no matter how sophisticated may be the product you handle. It is not only the talk of your sales personnel to gain and maintain customer goodwill, but all your staff by their actions and gratitude influences his relationship. .

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CHOOSING THE RIGHT TYRES

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